Search Engine Optimization is crucial. Maintaining favorable rankings on Search Engines is an ongoing procedure. Due to the sheer volume of new pages being added to the WWW, an active policy of regular resubmission is crucial, but only if the rules of each Search Engine are adhered to.

Nearly all Search Engines refuse to publish their submission criteria due to the immense competition in their business sector. Each Search Engine wants to produce the most relevant results and be seen as the most useful and therefore popular Search Service to Internet users.

It is only through our experience of Search Engine Optimization that we have become skilled in how Search Engines behave.